Pupils at Claydon Primary School have received reflective keychains and wristbands to mark Road Safety Week, thanks to a donation from Taylor Wimpey East Anglia. The initiative aims to improve visibility for children around school grounds and local roads.
Since 1995, road safety charity Brake has worked to raise awareness of road-related injuries and advocate for safer roads. This year’s Road Safety Week, running from 16 to 22 November 2025, carries the theme “Safe Vehicles Save Lives,” emphasising the importance of vehicle safety for everyone on the roads.
Jasmine Munro, teacher and founder of the Junior Road Safety Officer team at Claydon Primary School, said: “Road Safety Week is a fantastic initiative to support, and we are very grateful for Taylor Wimpey’s donation to our school. Walking is a wonderful way to get the day started and wind down on the way home. The reflective keychains and wristbands will keep our pupils visible and safe around school grounds and local roads, which is so important.”
Olivia Peters, Head of Sales at Taylor Wimpey East Anglia, added: “We are very proud to be supporting not only Claydon Primary School but also Brake this November for Road Safety Week. Safety is a huge priority to us, and we want to encourage local families to walk more too. We hope the reflective keychains and wristbands we’ve donated will help the children to get around safely, while easing parents’ minds during the dark winter months. We look forward to spotting any local children out on their walks from our Barham Meadows sales offices.”
The donation forms part of a wider effort to promote road safety in the community, particularly during the darker winter months when visibility is reduced. By equipping pupils with reflective items, Taylor Wimpey East Anglia is helping to make everyday journeys to and from school safer.
Road Safety Week provides an annual reminder of the shared responsibility between drivers, schools, parents, and communities to keep children safe on the roads. Through small but practical initiatives like reflective keychains and wristbands, the campaign encourages safer behaviours and raises awareness of the risks that can be mitigated through visibility and vigilance.
Claydon Primary School is located near the Barham Meadows development in Barham, with prices starting from £320,000. To find out more information, please visit https://www.taylorwimpey.co.uk/new-homes/barham/barham-meadows
